Julie’s Hershey’s chocolate cookies, launched in the Philippines to give smiles in every bite
Laura’s Food Products Corporation, the distributor of Julie’s in the Philippines, introduced the new deliciousness from Julie’s Hershey’s chocolate cookies that will create smiles in every bite. The product was the collaboration of Perfect Food Manufacturing, Malaysia’s leading cookie manufacturer and the producer of Julie’s biscuits, and The Hershey Company, the producer of Hershey’s chocolate with 120 years of history. Available in 6 variants, Julie’s Hershey’s cookies line are Julie’s Hershey’s Chocolate Chips Hazelnut Cookies, Julie’s Hershey’s Chocolate Chips Cookies, Julie’s Hershey’s Chocolate Chips Oat Cookies, Julie’s Hershey’s Chocolate Fudge Cookies, Julie’s Hershey’s Chocolate Fudge Vanilla Flavoured Cookies, and Julie’s Hershey’s Chocolate Waffles.
Mr. Martin Ang, Director of Perfect Food Manufacturing, Malaysia said, “We are thrilled about our new partnership with The Hershey Company. As all our media partners are aware, we’re the single largest biscuit exporter in Malaysia, we have expanded our presence to more than 70 countries across South East Asia, Asia Pacific, Africa, America, and the Middle East regions. Baked with love, Julie’s always has our consumer at heart and we are loved for our unique and high quality biscuit range. The Hershey Company is a global confectionery leader known for bringing goodness to the world through their chocolates, sweets, mints, and other great-tasting snacks. So now, these two great brands from two separate continents have come together to deliver sensational, mind-blowing, and delicious ideas to life. Our tagline for this collaboration is “Smiles in Every Bite.” Both Julie’s and HERSHEY’S have been built on the same ideals and core values which I believe is the foundation that sealed our partnership.
Our launch marks the successful beginning of Julie’s and Hershey’s exciting new venture. Julie’s bakes high quality cookie range with safety and hygiene. The 6 different variants carry its own distinct flavour as they are all baked with love and filled with smiles. The Julie’s Hershey’s cookies line will be available in 12 countries which are Malaysia, Brunei, Singapore, Thailand, Myanmar, Cambodia, Indonesia, Philippines, Vietnam, Taiwan, Mongolia, and Laos.”
Mr. Nino Paulo R. Martinez, Vice President of Laura’s Food Products Corporation, said, “It is an honor for our corporation to be the exclusive distributor of Julie’s Hershey’s cookies, as both brands are synonymous to high quality and value for consumers. Filipinos will be delighted to bite into these delectable snacks that have been baked with meticulous care and have passed through stringent quality measures to ensure that each Julie’s Hershey’s box that makes its way into Filipino households is a delicious experience for every family member.”
The Julie’s Hershey’s cookies are available at the price of 125 pesos in all major hypermarket and supermarket stores.
About Perfect Food Manufacturing (Julie’s)
Perfect Food Manufacturing is Malaysia’s single largest exporter of cookies. Under its household brand name of Julie’s, the company has extended its presence to more than 70 countries across South East Asia, Asia Pacific, Africa, America, and the Middle East regions.
Founded in 1981, the company, which began its export operations in the same year, has been accredited with numerous certifications in quality, procedures, and food safety such as ISO 9001: 2000, GMP, OSHAS, Halal and HACCP certifications. Its 3 factories built on 15 acres of land in Malacca are equipped with 5 oven lines, 12 wafer roll ovens, a waffle oven, a wafer book oven with a chocolate-coating line, and several sandwiching and wrapping machines. With more than 100 products, Julie’s continues to satisfy the palate of consumers through signature cookies such as peanut butter sandwich, cheese sandwich, cheese crackers, Love Letters wafer roll, chocolate oat cookies and many more.
Perfect Food Manufacturing is also a company which strongly believes in its responsibility towards its employees, its customers and society. The company’s commitment to Corporate Social Responsibility is reflected by its actions and the numerous projects it undertakes towards continuous improvements in food safety, quality, employee welfare, maintaining high ethical standards and also towards the betterment of the society.
For more information please visit www.julies.com.my
About The Hershey Company
The Hershey Company (NYSE: HSY), headquartered in Hershey, Pa., is a global confectionery leader known for bringing goodness to the world through its chocolate, sweets, mints and other great-tasting snacks. Hershey has approximately 13,000 employees around the world who work every day to deliver delicious, quality products. The company, which has more than 80 brands around the world that drive over $7.1 billion in annual revenues, includes such iconic brand names as Hershey’s, Reese’s, Hershey’s Kisses, Jolly Rancher and Ice Breakers. Hershey is focused on growing its presence in key international markets while continuing to build its competitive advantage in North America. Additionally, Hershey is poised to expand its portfolio into categories beyond confectionery, finding new ways to bring goodness to people everywhere.
At Hershey, goodness has always been about more than delicious products. For 120 years, Hershey has been committed to good business by operating fairly, ethically and sustainably to make a positive impact on society. This means contributing to a better life for its employees, consumers, communities, and, ultimately, creating a bright future for children in need. This commitment is exemplified by Milton Hershey School, established in 1909 by the company’s founder and administered by Hershey Trust Company. The children who attend the school receive education, housing, and medical care — thriving as direct beneficiaries of The Hershey Company’s success.