It Started With One Spoon: llaollao Marks 10 Years in the Philippines

MANILA, Philippines — October 2026— llaollao celebrates its 10th anniversary in the Philippines on October 10, 2026, marking a decade of growth from its first two Philippine stores to 110 locations nationwide.
Built around the anniversary line “It started with one spoon,” the celebration brings together 10 days of nationwide offers, a 10 Destinations Anniversary Getaway Raffle, and Spoon to School, an initiative that gives customers another way to reuse llaollao’s familiar green spoon.
One spoon. Ten years. 110 stores.

Since entering the Philippine market, llaollao has become part of everyday routines—from after-school and after-work stops to weekend mall visits, family outings and barkada meetups. The green spoon, long associated with the brand and designed to be reusable, serves as the central symbol of its 10th-year campaign.
10 days of anniversary offers
The anniversary celebration begins on October 10 across participating llaollao branches nationwide, with special offers running through October 19:
- October 10 — Petit Sanum for PHP 10: The first 100 customers per participating branch wearing at least one visible green clothing item can enjoy a Petit Sanum for PHP 10.
- October 11–17 — PHP 10 Toppings of the Day: Customers can add the designated regular Toppings of the Day for PHP 10, subject to promo mechanics.
- October 18 — Free Medium-to-Large Tub Upsize: Customers purchasing a Medium Tub with three toppings can enjoy a free upsize to a Large Tub, subject to promo mechanics.
- October 19 — Small Tub for PHP 100: Customers can enjoy a Small Tub with one regular topping for PHP 100, subject to promo mechanics.
The 10-day campaign is designed around products and ordering habits already familiar to llaollao customers, giving the anniversary a nationwide celebration that remains rooted in the everyday brand experience.
10 winners, 10 destinations
The anniversary also includes the 10 Destinations Anniversary Getaway Raffle, which will award trips to 10 winners across 10 destinations in the Philippines, with each destination also home to a llaollao branch.
Customers may use qualifying llaollao receipts dated September 1 to November 10, 2026 to join the raffle, subject to the complete promo mechanics.
The electronic raffle draw will be held on November 15, 2026 and livestreamed on llaollao Philippines’ official Facebook page, where the 10 winners will be selected.
The raffle extends the anniversary beyond a single store or city and reflects llaollao’s growth across the country over the past decade.
Spoon to School

As part of its 10th anniversary, llaollao is also launching Spoon to School, an initiative that builds on the reusable design of its green spoon.
Customers will be encouraged to return their clean green llaollao spoons through designated collection bins at participating branches. The collected spoons will be processed and repurposed into material for the production of school chairs.
To identify schools that may benefit from the program, llaollao has been working with the Department of Education – Schools Division Office of San Juan City.
West Crame Elementary School will serve as the first beneficiary of Spoon to School.
The initiative is intended to continue beyond the first turnover, with llaollao planning to work with the Department of Education to identify succeeding schools that may benefit from future batches of collected and repurposed spoons.
Spoon to School gives customers another way to extend the use of a familiar part of the llaollao experience—whether by continuing to reuse their spoons themselves or by returning them so the material can take on a new purpose.
For llaollao, the 10th anniversary is both a milestone in scale and a celebration of the small, familiar details that have remained constant throughout its growth.
Ten years ago, there were two stores.
Today, there are 110.
The spoon was already there.
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